These days I find it useful to have a rubber band on me - you know, the one that was holding a wad of cash, or an extra in case I come into a wad of cash - that sort of thing. And I've taken to wearing it on my wrist, something I haven't done in a long time.
The rubber-band-as-bracelet makes a paradoxical fashion statement. It says, "I recognize that there is something called fashion, and I choose to ignore it." By adorning your wrist at all you are making an effort you are not required to make; by choosing a rubber band you are expressing your scorn for effort of all stripes.
The rubber band straddles two opposed conceptions of cool. The first is cool as conformity. Few would avow this kind of cool, but when it comes to what looks cool, what looks right, it is largely a question of what you have seen before. You gain greater visual fluency with a style or pattern each time you see it. This is why a new haircut always looks wrong at first. From beggar to president, everyone has used a rubber band. It is ubiquitous, unassuming, and seemingly non-referential. It embodies cool as conformity.
The second kind of cool is the opposite, cool as precisely what is unusual, unexpected, threatening, and new. The rubber band itself is none of these, but when worn on the wrist it aspires to them in the manner of a found art piece. It is the placement and suggested importance, not the thing itself, that is surprising. The everyday, placed in a new setting, becomes revolutionary.
Like a sweatshirt or a
white t-shirt, the rubber band can lay claim to a neutral cultural space. Nothing is cooler than nothing - you can't knock it! The rubber band represents a radical blandness. But it is impossible to say nothing with what you wear. The perceived blandness really means that whatever the rubber band says is positioned squarely within our cultural norms, a matter of time and place. Today, a white toga makes a strong statement: Toga party! In ancient Rome, nothing could be more normal.
So there is something futile and misguided about wearing a rubber band on the wrist, quixotically screaming your silence from the rooftops. But then, that is exactly my style.